Marketing & eCommerce Data Analyst (Hybrid Role M-W in office)

Job Locations US-MI-Livonia (Headquarters)
Category
Finance/Accounting
Type
Full-Time
Location : Address
17410 College Parkway
Shift
Days

Overview

The Marketing and eCommerce Data Analyst is a hands-on data-driven role designed to optimize omni-channel retail and e-commerce marketing efforts. This role analyzes information from multiple sources working with the team to identify key insights, and craft compelling data stories that drive strategic business decisions This position will be hybrid with 3 days in the office (M-W).

Responsibilities/Qualifications

The Marketing and eCommerce Date Analyst key responsibilities include:

  • Develop and maintain sophisticated reporting, dashboards, and visualizations using SQL, Power BI, and Excel to track marketing campaign performance and customer behavior.
  • Analyze multi-channel marketing campaigns, including email, paid media, and digital efforts, to measure performance metrics such as response rates, conversion rates, ROI, and customer retention.
  • Translate complex datasets into actionable insights and present findings to marketing leadership, senior executives, and cross-functional teams.
  • Partner with marketing, e-commerce, finance, and IT teams to support data-driven strategies that enhance customer acquisition and retention.
  • Continuously refine data extraction, cleansing, and analytics processes, identifying new ways to leverage analytics for marketing growth.

PAWsome Markerting and eCommerce Data Analyst candidates will have:

  • BA/BS Degree in a related field or 3+ years of experience in a data analytics or marketing analytics role, preferably in a retail or e-commerce environment.
  • Expertise in SQL (writing complex queries, data extraction, and creating tables).
  • Experience working with Azure databases.
  • Familiarity with Machine Learning, Segmentation, and statistical concepts related to Marketing Analytics.
  • Solid understanding of customer lifecycle analysis and audience targeting methodologies.
  • Ability to translate analytical findings into clear and impactful recommendations for stakeholders at all levels.
  • Self-starter with excellent problem-solving, organizational, and communication skills.
  • Ability to work both in a team setting as well as independently.
  • Experience working with customer data platforms (CDPs) or marketing automation tools.
  • Experience with Google Analytics, Google BigQuery, and Looker Studio are a plus.

Why Us:

  • Be part of a pet-friendly culture—bring your dog to work.
  • Work in a collaborative, neighborhood-style environment that values innovation and teamwork.
  • Employee discount at our stores.
  • Paid time off.
  • 401k.
  • Health, dental, vision & disability plans.
  • Health & flexible savings accounts (full-time).

About Company

Pet Supplies Plus is focused on making it easier to get better products for your pet. With over 730 locations in 44 states, the stores have a streamlined design making it easy to navigate a wide assortment of natural foods, hard goods and pet services. Friendly, knowledgeable staff get to know each pet and their owner by name and provide playful store experiences to remind them just how fun it is to own a pet. Pet Supplies Plus stores are large enough to house an incredible variety of food and equipment, yet small enough to still feel neighborly.

Pet Supplies Plus is ranked No. 21 overall in Entrepreneur Magazine's 2024 Franchise 500® list and is the Top Full-Service Pet Supplies Franchise for its exceptional performance in areas including financial strength and stability, growth rate and system size. For more information, please visit www.petsuppliesplus.com

 

EOE STATEMENT

We provide equal employment opportunities to all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, the company complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment. 

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