Marketing Specialist

Are you looking to build a career in Marketing? Do you have strong organizational and communication skills? Are you nuts about pets? This could be the place for you - come work in the neighborhood you love!

The Marketing Specialist will implement and improve processes, workflows, and programs on the Marketing Operations team, with the goal of improving our relationships with Neighbors, Team Members, Pet Partners, and Franchisees. This team member will facilitate cross-functional collaboration between marketing, merchandising, store operations, and our franchise community. This team member must possess strong attention to detail, and top-notch organizational skills to be successful in this role.

Reporting to the Marketing Manager, Operations & Marketplace, this position will focus on supporting stores through improving marketing processes and operations, as well as oversight of the Pet Supplies Plus Brand Center which contains a variety of marketing assets for use by our stores and franchise owners.  In addition, this role will support the Marketing Operations team with day-to-day functions and store support.

Strategic Priorities

• Drive marketing direction to "think like a local store and leverage our scale".
• Build meaningful 1:1 and community connections online and offline within 3-5 miles of a store.
• Deliver value, convenience, and fun to increase awareness, differentiation, and likelihood of visit.
• Collaborate with marketing, merchandising and store operations to pull the brand through online and at the store level.

The Marketing Specialist is responsible for:

• Oversee continuity and future development of internal Brand Center, providing online branded assets, tools, and resources for stores to utilize for sales building and neighbor engagement activities. Ownership of vendor relationship.
• Management of standard monthly sign kit, working in conjunction with design, merchandising and pet partners.
• Maintain, organize, and create all coupon and promotional activity for the marketing team.
• Support the Marketing Operations team with store tickets, creation of communication & training materials, and other support as needed.
• Implement and update processes, as well as manage ad hoc projects/assignments, as needed for business objectives.

PAWsome Marketing Specialist candidates will have:

• Bachelor's Degree in Marketing is preferred. 
• Minimum 2-4 years of experience in Marketing, franchise and/or retail experience is a plus.
• A track record in implementing and improving processes or programs within an organization, preferably on a Marketing team.
• Strong computer skills (Microsoft Office Word, Excel, PowerPoint).
• Proven organizational, project management & presentation skills.
• Effective verbal and written communicator, with attention to detail.
• A desire to learn and grow marketing acumen in a dynamic, fast-paced environment.

Pet Supplies Plus is focused on making it easier to get better products for your pet. With over 730 locations in 44 states, the stores have a streamlined design making it easy to navigate a wide assortment of natural foods, hard goods and pet services. Friendly, knowledgeable staff get to know each pet and their owner by name and provide playful store experiences to remind them just how fun it is to own a pet. Pet Supplies Plus stores are large enough to house an incredible variety of food and equipment, yet small enough to still feel neighborly.

Pet Supplies Plus is ranked No. 21 overall in Entrepreneur Magazine's 2024 Franchise 500® list and is the Top Full-Service Pet Supplies Franchise for its exceptional performance in areas including financial strength and stability, growth rate and system size. For more information, please visit www.petsuppliesplus.com. 

EOE STATEMENT

We provide equal employment opportunities to all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, the company complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment.